What key email addresses should your business have when starting out?
When you’re first setting up your online business, you might need more than one email address and having those email addresses keep the same name as your domain looks much more professional.
NO: email@example.com; firstname.lastname@example.org
As you probably already know, I am a big fan of Google – and that includes Google Suite for small business emails. GSuite is economical, super easy to set up, and since most folks are familiar with the gmail interface, it’s easy to use.
If you are the owner of the business and plan on staying that way for some time, you’ll probably want your own personal email, in either the format of email@example.com or firstname.lastname@example.org. This is great for giving a personal touch to emails that come directly from you.
Many small companies like mine – and probably yours – rely on freelance workers. In this case, where there can some independent contractor turnover, I recommend using generic email addresses and simply changing the sender’s name in the person’s account.
Here are some ideas for essential generic email addresses:
(Note: You don’t have to use ALL of these, but this is a good starting point!)
- hello@, howdy@, hi@ or info@ for general inquiries or customer service
- admin@ for technical administrative purposes
- support@ for your helpdesk or customer service
- billing@ for billing and payments
- careers@ for job applications
Here’s how to get started with GSuite: